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Mastering Profitable Negotiations

Tony Perzow

travels from USA

Master the art of negotiation with keynote speaker Tony Perzow. Fortune 500 executive trainer. Unleash profitable outcomes for your organization.

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5 out of 5 stars

Tony is one of the most dynamic presenters I have ever met. He keeps the audience’s energy at impressive levels along his workshops. Tony is a subject matter expert who delivers 110% while keeping detail-oriented, pragmatic approaches to his instruction. In addition, his vast expertise with multinational corporations allows him to transfer numerous situation-based scenarios that apply to any industry. I absolutely recommend Tony for any negotiation training needs your company might have. Tony will deliver a memorable experience.

Fernando F. Medical Research Specialist, Pfizer See all references

Why you should book Tony Perzow for your next event

  • Drive Profits: Tony Perzow’s expert negotiation strategies empower your team to secure better deals and maximize profits.
  • Actionable Techniques: Gain practical tools and in-the-trenches insights that deliver immediate and lasting results.
  • Top Sales Performer: Learn from the best as Tony shares the secrets of his sales success for your team’s benefit.
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Unlock your organization's true potential with Tony Perzow, the master of profitable negotiations. As a Fortune 500 executive trainer and top sales performer turned negotiation guru, Tony blends in-the-trenches experience with strategic insights to create immediate and lasting change. His concrete techniques will help you seize bigger and more profitable outcomes, leaving no money on the table. Book Tony now for an engaging keynote that will empower your team with actionable knowledge, ensuring success in the game of negotiation.

Why you should book Tony Perzow for your next event

  • Drive Profits: Tony Perzow’s expert negotiation strategies empower your team to secure better deals and maximize profits.
  • Actionable Techniques: Gain practical tools and in-the-trenches insights that deliver immediate and lasting results.
  • Top Sales Performer: Learn from the best as Tony shares the secrets of his sales success for your team’s benefit.

Are you tired of leaving money on the table in your business negotiations? Imagine this common scenario: you’re sitting across from a potential client, nerves creeping in as you negotiate a crucial deal. You want to secure the best outcome for your organization, but uncertainty holds you back. Enter Keynote Speaker Tony Perzow, the motivational force that can transform your negotiation game.

When you book Tony for your event, you’re unlocking a wealth of expertise and accomplishments that are directly relevant to your organization’s success. As a Fortune 500 executive trainer and top sales performer, Tony has honed his skills in the corporate battleground, mastering the art of profitable negotiations.

What sets Tony apart is his ability to blend a 30,000-foot strategic view with in-the-trenches experience. He delivers actionable tools and techniques, empowering your team to negotiate bigger, more profitable outcomes. Tony’s key achievements speak for themselves – negotiating with retail giants Walmart, Amazon, and Costco, and excelling as a real-estate developer and award-winning film producer.

Tony Perzow ensures your team won’t just learn theories, but they’ll gain practical insights they can implement immediately. He customizes his keynotes to your organization’s unique challenges, ensuring a personalized and impactful experience. Booking Tony Perzow for your event will leave a lasting impact on your team’s negotiation skills.

Don’t settle for mediocre outcomes; elevate your organization’s success with Keynote Speaker Tony Perzow. Take the first step towards empowering your team with the tools they need to excel in the art of negotiation. Book Tony now and unlock the path to lucrative deals and sustained growth.

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Keynote by speaker Tony Perzow

The Secret Sauce Of Negotiation

In this eye-opening keynote, Tony Perzow will have your audience participate in an exciting negotiation simulation. Through his experience of training over 10,000 professionals, Tony learned that negotiation excellence is a skillset that is best attained through practice rather than lecture.

Once the simulation concludes, Tony will thoroughly critique everyone’s negotiation by putting a figurative spotlight on the choices that led to money being left on the table. Ineffective choices made during Tony’s negotiation simulations are often the same choices that professionals are making unconsciously in the real world.

Tony will conclude the presentation with the SECRET SAUCE of negotiation, the one thing that’ll transform the way you negotiate forever. This is one talk audiences can’t afford to miss.

  • Why do I suck at negotiating and how do I get better?
  • What are the most common mistakes that I’m making when negotiating and what are the quick fixes?
  • What is the one thing that I MUST learn to up my game?
Keynote by speaker Tony Perzow

How To Plan & Prepare For A Negotiation

In this “need-to-know” keynote, Tony Perzow demonstrates a highly effective planning and preparation process that’s backed by the latest AI data. In every negotiation, there’s always a buyer and seller – even when your job title doesn’t include the words sales or procurement. You see, when negotiating you’re either selling your point of view or buying someone else’s point of view.

One of the biggest hindrances to negotiation success is negotiating before you’ve had a chance to sell your position. If you can sell your position successfully early on, a lot of the negotiation issues will disappear. However, for this to happen, an effective planning and preparation process will need to be implemented. We’ve all heard the expression “You’ll do better in life if you do your homework,” but how are you supposed to do your homework in a negotiation if you don’t know what the assignment is? Well, your audience is in luck, Tony will deliver the assignment in this presentation.

  • What steps must I take before talking numbers?
  • How do I determine whether I should be offering up discounts?
  • How should I be approaching my conversations with prospects and/or clients?
Keynote by speaker Tony Perzow

How To Win Using Hard-Nosed Negotiation Tactics

In this “crowd-pleasing” keynote, Tony demonstrates the importance of looking at negotiation as a game. And like all games, there are rules that one must abide. For example, in baseball, there are rules for how an offense can score points (i.e. home run) and of course rules for how a defense can prevent points (i.e. double play.) Negotiation has these same parameters; there are tactics (offense) and counter-tactics (defense).

To play the “game” of negotiation successfully, one must use tactics to get a bigger slice of the proverbial pie as well as counter-tactics to protect the slices they already have.

  • What are the best negotiation tactics that I can use to maximize profits?
  • How can I protect myself from manipulative tactics being used on me?
  • How can I be tougher without impacting my relationships in a negative way?
Keynote by speaker Tony Perzow

How To Bargain Like A Pro

In this illuminative keynote, Tony will explain the imperative fundamentals of negotiating price. All transactional negotiations are competitive in nature. Both parties are trying to get the best deal possible for themselves and their organization. Even in the most collaborative of negotiations, there is still an aspect where both parties involved are trying to protect their own interests.

If you don’t know how to play the competitive “game” of negotiation, you will NEVER be successful no matter how win/win you try to be. Not only will Tony teach you the rules of competitive price negotiating in this module, but will also provide evidence of his principles through an entertaining negotiation simulation and critique.

  • How much should I ask for and/or what should I offer?
  • What are best-practices when conceding on price?
  • Who should talk price first?
Keynote by speaker Tony Perzow

How To Negotiate Your Way To A Dream Job And Salary

In this information-packed keynote, Tony will discuss how to approach the application, interview, and salary negotiation process strategically. He will reveal proven persuasion and negotiation concepts that will not only help you stand-out from other applicants but ensure you get the best deal possible for yourself. What you must understand is that nobody gets what they deserve in a salary negotiation, they only get what they negotiate.

This module will completely change your perspective on how to navigate the interview and salary negotiation process. You will leave with all the necessary tools needed to effectively sell yourself and maximize your own value.

  • How can I get my foot in the door for an interview?
  • How should I approach the interview process?
  • How do I determine the salary I should ask for?
Keynote by speaker Tony Perzow

How To Negotiate With Business Relationships That Matter

In this more advanced keynote, Tony will discuss how to strategically approach negotiations with important work and business relationships. You see, a negotiation is a conversation on steroids. The difference between a leisurely conversation and a conversation on steroids comes down to one word…pressure!

In a negotiation, both sides are under pressure to achieve some sort of goal. So, the path to negotiation excellence is really about learning how to be in relation to another when under pressure. A negotiation simulation will be used in this module to exploit the many choices we make on an unconscious level that sabotage our success with important relationships.

Tony will not only help you become aware of these ego-driven choices but he’ll also equip you with practical strategies that will begin producing results immediately.

  • How can I be tougher in my negotiations without causing friction with my clients or colleagues?
  • What strategies can I employ that’ll protect my negotiations from conflict?
  • How do I approach negotiations with aggressive people?
Keynote by speaker Tony Perzow

How To Creatively And Collaboratively Negotiate Bigger And Better Deals

In this revelatory keynote, Tony will define the true definition of win/win and provide a roadmap on how to creatively and collaboratively find win/win possibilities in every negotiation. You see, win/win has become an overly used cliché statement that is often misunderstood. Most would define win/win as a process where both parties leave the negotiation satisfied, however, that couldn’t be further from the truth. Win/win is NOT a warm and fuzzy feeling you have when you shake hands, it’s a complex process that requires work, discovery, risk-taking, and a healthy dose of creativity.

A complex service-contract simulation will be negotiated as part of Tony’s presentation. Audience members will be forced out of their comfort zone and challenged to think outside the box in order to find a bigger and better outcome for all involved.

  • What is win/win negotiating and how do I do it?
  • What are some win/win tactics and strategies that I can employ when I negotiate?
  • How do I approach a negotiation once it has become deadlocked?
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Tony is one of my favorite instructors! He is knowledgeable, vivacious and doesn’t take himself too seriously. More importantly he is able to keep your attention for long periods of time. I recently had a need to train my team of production managers and Tony was my first choice, going with anybody else wasn’t even a possibility.

Andrea B. Head of Production, Red Bull

Tony Perzow’s training session was very constructive for me. I considered myself not a novice in Negotiations, which is why I signed up for such a compressed training session. But Tony was able to deliver nuances of Negotiation that I never thought of or even considered in the past. His way of demonstrating techniques is such that one never forgets.

Of all the seminars and courses I took after graduating from University, this one was definitely the most effective and enjoyable. Tony has a very charismatic way of presenting the material and he connected with our group of over 30 people in a fantastic way. His knowledge of the material was outstanding and he was able to clearly explain all the concepts while maintaining an engaging atmosphere.

Anibal J. Strategic Business Development, PRIMALOGIK SOFTWARE
Non-binding request for Tony Perzow

Send a simple request. You’ll get a quick reply with fees and availability

  • This field is for validation purposes and should be left unchanged.
Tony Perzow
Tony Perzow

5 out of 5 stars

Tony is one of the most dynamic presenters I have ever met. He keeps the audience’s energy at impressive levels along his workshops. Tony is a subject matter expert who delivers 110% while keeping detail-oriented, pragmatic approaches to his instruction. In addition, his vast expertise with multinational corporations allows him to transfer numerous situation-based scenarios that apply to any industry. I absolutely recommend Tony for any negotiation training needs your company might have. Tony will deliver a memorable experience.

Fernando F. Medical Research Specialist, Pfizer See all references

Keynote topics with Tony Perzow