Engaging and impactful keynotes on business growth, marketing, & thought leadership
Engaging and impactful keynotes on business growth, marketing, & thought leadership
Canada
Serial Entrepreneur. Public company Senior exec. CEO Coach. Author of 8 books and motivational speaker inducted into the Speakers Hall of Fame.
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Randall is a perceptive, highly innovative thinker with an acute awareness of the fundamental principles of business and a sincere curiosity in the promise of technology and how it can improve the human condition.
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About Randall
Keynote
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References
Keynote Speaker Randall Craig is a highly sought-after expert known for his exceptional ability to turn complexity into strategic clarity. Randall empowers audiences with new insights on marketing, thought leadership, and growing your business. With a reputation for creating order from chaos, Randall specializes in guiding organizations through intricate business challenges and steering them toward sustainable growth and innovation. His insights are invaluable for companies seeking to adapt and excel in today’s fast-paced and competitive market.
Growing your reputation, influence (and business)
While most people work hard at becoming trusted advisors, becoming a “thought leader” is far more difficult – and in today’s world, more strategic than ever. This is true for professionals, but also true for executives. Based on the research in his books, Randall will share some of the newest thinking (and proven techniques) for using process, content, digital, and marketing to build your business – along with practical tips on how to get started.
Becoming a trusted advisor in a sea of average, wanna-be’s, and fakes
“I’m a Trusted Advisor” is on the lips of just about everyone. But is it 100% true, in the minds of 100% your clients, 100% of the time? (Not usually!) It’s clear why this is important: there are many who are experts, and there are many who may be cheaper, but the fundamental differentiator will always be trust. Every touchpoint either strengthens or weakens it, as does each marketing decision you make. Supplier? Vendor? Advisor? Forget it! In this presentation, Randall shares new models on becoming a Trusted Advisor, along with specific and practical examples of how to start.
Building strategy, testing tactics, and mitigating risk
Yes, you’ve figured out the web, social media, mobile, and you’ve gotten through COVID, but is Generative AI (ChatGPT, Bard, Claude, Stable Diffusion, etc) truly a game-changer? Can it provide strategic competitive advantage, or is it just another tactic that can improve productivity? How can AI be embedded within your organization, beyond marketing and content generation? And most importantly, how can you avoid the “dark side” and protect against high-risk activities, IP theft, and public embarrassment? Randall provides practical and timely insight into the promise of AI, the practical realities, and what organizations should do today to position themselves for success.
Growth and Engagement in an always-changing what’s-in-it-for-me world
Do you have a sneaking suspicion that your marketing and engagement strategy hasn’t kept up with the disruption all around us? That the best thinking that led to your past success may not be the best thinking going forward? Yes, you’ve done relatively well, but has your underlying strategy and your underlying marketing framework really changed? In this presentation, Randall challenges the “1960’s marketing plan” conventional wisdom, and shares a very different (and practical) approach to growth and engagement.
Strategy and 100 tactical ideas: A marketing and bus dev reboot
Is the advice that you’re getting just more of the same, but repackaged? Are you feeling that your email database, web site, CRM, and other “new” initiatives are not fully pulling their weight? And most importantly, do you think that better marketing and business results are possible, despite your current challenges? If so, it’s likely that your approach – however good – might also benefit from new ideas, a fresh perspective, and practical ideas that you can run with immediately. This presentation can be delivered in a keynote or an interactive workshop; includes “hot seats”.
Grow value, build new relationships, and strengthen your connections
Whether you are selling a product, a service, or yourself, the relationship will always cement the deal. In this presentation, participants will learn practical, hands-on tips for developing and nurturing relationships – whether it be “live in person”, or in a virtual setting. This isn’t a session on “how to schmooze”: it is specific guidance on how to grow value and influence with others – a key determinant of success.
Randall is a perceptive, highly innovative thinker with an acute awareness of the fundamental principles of business and a sincere curiosity in the promise of technology and how it can improve the human condition.
Patrick Ferrier
A top number one communicator and visionary with excellent skills and technical knowledge. I can recommend Randall without reservation.
Bob Coffey
Randall is simply one of the brightest people I know. He is gifted in seeing things from both the 50,000 foot level and sea level at the same time, and snatching -- seemingly from thin air -- the one piece of the puzzle that will make the entire strategy work.
Michel Neray
Randall is an idea guy - and I highly recommend him. He is creative, strategic, organized and smart.
Sandy Salem
Randall's expertise and experience in all areas of strategic communication, marketing, web and social media is remarkable in its breadth and depth.
Sylvia Link
Randall is professional in every sense of the word. He researches his material, presents with authority and style and follows up with participants diligently. Do not hesitate to engage Randall.
Joseph Palumbo
As an event planner, I found Randall an excellent speaker to work with. He is professional, very communicative, and gave a great presentation.
Joshua Katchen
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