USA
Unlock transformation with Dustin Garis, the “Chief Troublemaker” renowned for igniting innovation at Fortune 500s like P&G and Coca-Cola.
Request fees and availability5 out of 5 stars
Wow! The most exciting, relevant and inspirational keynote I've experienced!
Send a simple request. You’ll get a quick reply with fees and availability
About Dustin
Keynote
Video
References
Dustin Garis is a transformative force in the realm of brand innovation and marketing, recognized for his groundbreaking contributions to some of the world’s leading Fortune 500 companies, including Procter & Gamble, Coca-Cola, and American Express. Dubbed the “Chief Troublemaker,” he has consistently pushed the boundaries of traditional marketing, driving transformational change and igniting creativity in organizations across various industries. With a focus on how brands can enrich lives, Dustin specializes in creating memorable customer experiences that resonate with today’s diverse consumer base.
In his engaging keynotes, Dustin shares captivating insights drawn from his global expeditions across over 50 countries, where he uncovered the secrets to building life-changing brands. His dynamic storytelling and innovative strategies empower teams to “revolt against routine,” fostering a culture of innovation that appeals to Gen X, Y, and Z consumers.
When you book Dustin Garis for your event, you are securing an industry leader whose presentations are consistently hailed as the most engaging and mind-blowing. His unique ability to captivate audiences not only informs but also inspires action, equipping organizations with actionable strategies to enhance customer engagement and drive sustained growth.
Dustin’s expertise is particularly relevant in today’s fast-paced market, where adapting to change is crucial for success. By investing in his insights, you’ll position your organization to stay ahead of the competition and thrive in an ever-evolving landscape. Don’t miss the opportunity to inspire your audience with the revolutionary insights of a world-renowned speaker dedicated to reshaping the future of branding and customer experience.
See keynotes with Dustin GarisEvery organization must continuously transform itself to capitalize on the changing world around it. When faced with the challenge of disrupting the world’s largest marketing company (P&G), Dustin Garis integrated lessons from his global expeditions that spanned 50 countries, thousands of consumers, and thought-leaders from the most innovative Fortune 500’s and entrepreneurial ventures.
What he uncovered is a brand revolution that focuses on life-enriching experiences. Coined “LifeProfit,” this creates the single most desired brand engagements by consumers, and it’s the engine behind innovative work forces. He inspires audiences with a customizable talk that takes you on a fascinating journey, transforming the way you approach your brand… and your life.
Key Takeaways:
As the Chinese proverb states, “Hearing something a thousand times is less impactful than experiencing it once.” Why then is our primary focus on brand messages instead of brand experiences? There’s a shift taking place — leadership brands (from Coke to Mr. Clean) have stopped talking about their brand, to now focus on experiences that get people to live their brand. This is the single largest white-space opportunity for brands to grow: real life. Taking your brand off the shelf and out of media, to authentically enrich people’s life, generates the highest level of loyalty, advocacy, and sales (with a game-changing 95% lift).
Considering that “over 95% of consumers and employees are human,” how could our approach to innovation be more human? From his years helping global megabrands act like entrepreneurial startups, brand humanist Dustin Garis proved that the greatest opportunity for brands is not just innovating on products and marketing, but rather innovating on the full human experience. In this talk, Dustin Garis shares mind-bending principles for reinventing the organization from the inside out, creating a culture of creativity/agility and unconventional approaches to human understanding, for breakthrough market impact.
Changing the world begins with changing the way people experience the world, both customers and employees. But this isn’t easy — it takes change leadership. Those willing to be a troublemaker, a changemaker who can stretch the organizational comfort zone to try new things. In this talk, Dustin Garis shares the unexpected best practices of corporate troublemakers behind breakthrough market innovations (from Virgin to Southwest Airlines). Whether c-suite executives or frontline managers, they don’t just adapt to change, they lead the change that has been behind all great human advancement in history.
Now that the world has gone digital, it’s time to get offline. In our blind rush to prove our tech savvy, we’ve lost sight of our true brand purpose. To fix this, we must look beyond the noise of shiny new gadgetry, to focus on key drivers of market disruption, which are rooted in fundamental human behaviors. We now have the clarity and capability to leverage digital media as a gateway (a means vs. an end) to true brand engagement and customer experience. Brands from The North Face to Zappos have discovered that in this age of authenticity, “virtual” will always be secondary to “reality.”
“80% of people prefer experiences over stuff.” This is the most powerful, yet untapped, human insight driving the marketplace. It can be seen in how generational social movements are changing the traditional model of consumption, employment, and lifestyle. These experience-first generations present a challenge to brands, with implications across all functions (marketing, product design, hiring, etc), but also an extraordinary opportunity to tap into it.
In this talk, Dustin Garis teaches brands and retailers “how to fish” for hidden insights, and offers a futurist look at the trends (and countertrends) of experiential brands like Red Bull and AirBnb that are changing the world of business… and the world.
Wow! The most exciting, relevant and inspirational keynote I've experienced!
After Dustin’s keynote, I didn’t know who to call first, my boss or my wife. Just so much to think about for my business and also my life.
I had tears in my eyes and a grin on my face... at a business conference!
He’s the lovechild of Deepak Chopra and Richard Branson.
That wasn’t a keynote... that was an experience!
Not only does my company need this, the entire market needs this. Actually, the world needs to hear this message.
Backstage I heard people asking the scariest question for any event organizer, “Who hired this speaker?” And I grinned from ear to ear when someone responded, “Whoever it was should get a raise, because Dustin is phenomenal!
I never before received so many positive comments for a keynote.
Drop-the-mic performance. Absolutely perfect. Everything I could have wished for: brilliant content and captivating delivery. I’m so happy, I’m literally speechless.
Finally, something different and transformative.
The best keynote presenter I’ve seen in 17 years of doing this.
Send a simple request. You’ll get a quick reply with fees and availability