Learn how to make sense of a fast-changing world
Learn how to make sense of a fast-changing world
UK
Expert on leadership, innovation and growth, thought leader and one of the world's best new business thinkers
Request fees and availability5 out of 5 stars
Peter told an incredibly provocative and compelling story of the new business world, and gave our delegates the inspiration and signposts to think and act differently!
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About Peter
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Peter works with business leaders to reimagine their markets and strategies for a better future. He brings together the best in strategy and innovation, brand and customer thinking to drive smarter, sustainable growth.
He leads GeniusWorks, an innovative business accelerator, and is professor of leadership, strategy and innovation at IE Business School in Madrid, where he is responsible for executive programs. He also works independently and with other business schools, including IMD, Harvard and CEIBS in Asia.
He has over 30 years of practical business experience, working with over 300 companies and 55 countries, from Adidas’ growth into new markets to Asahi’s consumer-centric innovation, Cartier’s redefined luxury and Coca Cola’s growth strategy, McKinsey’s leadership development to Microsoft’s new approach to strategic innovation, Santander’s future bank vision and Sompo’s digitally-minded leaders.
His first book “Marketing Genius” fused the brains of Einstein and Picasso to ask how would they do business today, and was translated into 35 languages. His next 8 books explore the renaissance creativity of Leonardo da Vinci in “Creative Genius”, how to innovate with purpose for positive impact in “People Planet Profit”, and learning from the world’s most innovative companies in “Gamechangers”.
His new book “Business Recoded” challenges leaders to have the courage to create a better future, harnessing the opportunities of a post-pandemic world, through 7 shifts built on deep dives with 49 of the world’s most inspiring business leaders today. It is shortlisted for CMI Business Book of the Year, and was reviewed by the Financial Times with “Wow. The book you have to read now”.
See keynotes with Peter FiskPeter Fisk is a global thought leader – an inspiring, entertaining keynote speaker – on a range of business topics.
He is also a highly experienced event host, working with you to deliver fabulous experiences, and a skilled workshop facilitator for boardrooms and larger business audiences.
Every keynote, workshop and event is entirely customised to your audience, building on a wealth of insights and ideas from across the world, and from every sector. Peter works with you to develop the right keynote for your event, for your audience, and your aspirations.
Peter did a great job for the team. He was bold and dynamic. His plenary presentation was eye opening. He integrated well into the workshops and was provocative. All the objectives were achieved.
Jennifer Johnson, Conference Organiser
Peter Fisk is one of the outstanding thinkers of our time. If you want to make sense of today’s business world, to understand how the best companies win, and to find the tools which can enable you to be more successful, then Peter’s keynote had it all.
Xavier Pereira, SVP Global Services
Your session was everything that we had hoped for – informative, invigorating and fresh. We hope you enjoyed doing it as much as we all enjoyed watching it.
Catherine McGavock, VP
This was exactly what we needed to bring our people together, to start them a new journey of high performance … it is the perfect starting point for our future.
Maija Koskela
It is not often that we have moments of magic in any business. What Peter has given us is more than just ideas and inspiration, but a whole way of thinking about how we could reinvent our future, and start making it happen tomorrow.
Alberto Uncini-Manganelli, SVP and GM of Global Running
Peter Fisk’s amazing presentation opened our minds as to what is possible, and what is important in the world today … and inspired us when talking about the potential of women.
Kumeshnee West
Peter Fisk was awesome. He has truly mastered the concept of “edutainment”. His insights into the changing world, what consumers want today, and how brands should respond is impressive. His delivering, mixing data and stories, graphic and music, is inspiring. We made him our CX Guru of the Month.
Paige O’Neill
Peter was fabulous, bringing insight and ideas, interaction and inspiration. He has been consistently good at all of our events, every time is different, topical and relevant.
Mariano Dima, VP Marketing
What a great accomplishment to have ended up where we did, with so much passion and energy in the room. Thanks for your drive and leadership to enable us to get to some amazing directions, we know what we asked you was not easy but as usual you took the job and did it brilliantly.
Anne Claire Costes, VP
We had a very difficult challenge for our annual retreat. However Peter has moderated the last two days with exceptional – he has inspired and energised us, helped us bring new focus and direction to our strategy, and opened our eyes to an incredible changing world.
Lassina Zerbo, Executive Secretary
Thank you for the great contribution to the Coesia 2020 Management Meeting. Beyond managing the three days of the retreat, you provided us with invaluable content stimulus upfront and always kept a strategic/content focus throughout the event. Your impact stays with me and the team beyond this excellent event.
Angelos Papdimitriou, CEO
Peter is the world’s thought leader in designing customer experiences that go beyond products and services, but help people to achieve more, inspires people with the brand, and helps the business to grow in new ways. Excellent.
Nadeem Bashir
Peter Fisk was superb. He explored the fast-changing world – from emerging markets to future worlds – and what it means for my business here in South America. He opened my eyes with flying cars and Chinese innovators, better ways to build brands and business models, and gave me the practical tools to start tomorrow.
Enrique Cacho
Peter’s one day masterclass was incredibly thought-provoking and highly practical. It helped us make sense of the world, whilst also been completely tailored to our local audience. We hope to do it again next year.
Handi Irawan, Organiser
Visionary, thought provoking and enjoyable. A fresh and clear vision of the future of marketing, that connects big data and creative trends, strategy and practical delivery.
Miriam Martens
That was awesome. Peter engaged the audience with fantastic energy and content. He challenged our thinking, focused on our biggest issues, and left us inspired.
Jeff Busch, VP Strategic Communications
Peter’s keynote was of his usual high standard and very interesting, but most of all his charisma undoubtedly contributed to the success of our event.
Bernadette Lobjois, Secretary General
Peter was inspirational. He combined deep insight into our changing world, with practical and innovative ideas for application.
Darren Marshall, Senior VP
Thanks to Peter we now have a different view of our world. We have now learnt to see our business from the outside in, like customers do, and with many new opportunities too.
Erdal Karamacan, CEO
Our delegates were given a glimpse of an exciting new world, where people and technology come together in new ways, and where there are threats and opportunity for all of us.
Anne Rodven, Event Director
What are some of the companies you have worked with in terms of branding?
Having studied nuclear physics I wanted to do something different … so I jumped into the world of brands and marketing, and within five years had my best job ever, managing the Concorde brand for British Airways. That was incredible – tech innovation, premium service, iconic brand.
In the last 25 years I’ve worked on hundreds of brands – from re-positioning Aeroflot to redefining the DNA of Coca Cola, from the reinvention of Davidoff to launching Virgin in new markets, taking Philosophy cosmetics to South Korea, and Tata Steel to Europe.
Brands are about purpose and ambition, not just names and logos. They reflect the aspirations of customers, not just the arrogance of owners. They are shaped over time through leaders and culture, people and perceptions, actions and impacts.
Can you tell us about Creative Genius?
I wrote Creative Genius last year … It’s the ultimate guide to creativity, design and innovation, and the 7 ”secrets” by which you could be today’s Leonardo Da Vinci … How to think from the future back, how to steal great ideas from other places, and fuse small ideas into better ones!
We learn from rockstars and rocket scientists … from Virgin Galactic’s Burt Rutin, to the innovations of Jay Z … add people like Alessi, Banksy, Cirque du Soleil, Disney, Ferrari, Google, IDEO, Nike, Starck, Tesla and many more … I promise you’ll be inspired!
What are your most popular keynote topics?
“Gamechangers: Are you ready to change the world?” … This is the title of my next book, based on 120 exciting new innovators from around the world … Air Asia to Zipcars, Alibaba to Zao Zao, Azuri to Zespri … it’s about leading change and creating the future. It can also be customized to any sector, region or business. Maybe you’d like to host one of the regional launch events?
I speak on a full range of topics – futures, innovation, brands, customers, marketing – always customized to the audience or business. Popular themes range from “Making sense of complex markets” to “Innovative leaders”, from “Think different like Steve Jobs” to “How to be a Market Maker.”
The reality is that every event is unique for me, and I will create something special for each one!
What types of audiences benefit most from your keynote talks?
I’m a keynote speaker who will challenge and inspire … get audience to engage in seeing their world differently, to be ready to do different things. It’s fun and interactive, but it’s also about their futures, opportunities and what they will do.
One recent attendee said “That wasn’t just game changing, that was vision changing”.
So I would say the best audience are business leaders, innovators and shapers … I work across every sector, in every part of the world … It needs people who are ready and willing to open their minds, to challenge and stretch themselves, to be inspired and take action … to change their worlds.
Send a simple request. You’ll get a quick reply with fees and availability
