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Cassandra Stavrou MBE
Cassandra Stavrou MBE masterfully transformed PROPER Snacks into Europe’s foremost independent brand, setting unprecedented benchmarks in healthy snacking success.
Cassandra Stavrou MBE masterfully transformed PROPER Snacks into Europe’s foremost independent brand, setting unprecedented benchmarks in healthy snacking success.
Cassandra Stavrou MBE is the founder of PROPER Snacks, the maker of PROPERCORN and PROPERCHIPS. Spearheading the healthy snacking boom, she built the business into Europe’s largest independent snacking company creating a challenger to established giants and reaching over £100m in sales.
Are you struggling to convert your entrepreneurial passion into consistent business success? Cassandra Stavrou MBE, founder of PROPER Snacks, delivers transformative keynotes that empower entrepreneurs to overcome challenges and drive breakthrough growth.
With a proven track record—building Europe’s largest independent healthy snacking brand and generating over £100m in sales—she knows how to disrupt established markets and spark innovation. Cassandra’s dynamic insights provide actionable strategies that help businesses pivot, scale, and thrive in competitive landscapes.
Keynote Speaker Cassandra Stavrou is a visionary entrepreneur and founder of PROPER Snacks, the maker of PROPERCORN and PROPERCHIPS, which revolutionized the snack industry.
With over a decade of experience leading the healthy snacking boom, Cassandra built PROPER Snacks into Europe’s largest independent healthy snacking brand, achieving over £100 million in sales and disrupting an established market. As a dynamic keynote speaker, Cassandra brings a wealth of knowledge in business strategy, innovation, and growth.
Book Cassandra Stavrou for your event and gain invaluable insights from someone who led the creation of the first-ever B Corp snacks company and transformed a small startup into a global market player. Her expertise extends beyond business acumen to culture-building, as she developed a loyal, 'cult-like' community around her brand.
Organizations booking Cassandra Stavrou as a keynote speaker will receive not only inspiration but also actionable strategies to disrupt market norms and drive transformative growth. Her speeches cover entrepreneurial leadership, innovation, scaling businesses, and overcoming challenges to achieve industry leadership. Don’t miss the chance to learn from a true pioneer who has shaped the future of the snack industry and beyond.
Watch Cassandra Stavrou in action!