Today, most organizations must innovate or fall behind. But what’s the key to leading innovation and overcoming challenges and failures? It isn’t just about hiring very talented people. At NASA, Gregory Robinson worked with, led and managed some of the world’s most accomplished scientists and engineers. Instead, he says, it’s about prioritizing relationship-building, creativity, knowledge-sharing and “open communication without fear.”
Robinson emphasizes soft skills like knowing when to lead and when to support, understanding how to collaborate, problem solving, and being able to reach out beyond your team to find answers and fresh thinking. Using real-life examples from his 33-year history at NASA, set against a backdrop that takes you a million miles from Earth, Greg Robinson shows how the human element is more critical than ever to driving transformation and achieving our most ambitious goals.
