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James Lawrence

Author, Motivational speaker, The Iron Cowboy, World Record Holder.

5.00 of 5

Top rated!

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5 of 5

the story that I heard James talk about not only made me tear up and cry about 3 or 4 times while he was speaking. That led into a drive home with sobbing and just being overwhelmingly happy with the knowledge that I had gained from listening and knowing that now I could do whatever I wanted to do…James “IRON COWBOY” Lawrence, Thank you, Sir!!!

Jeremy Merchant

Clif Bar

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Keynote speaker James Lawrence was named one of the fittest 50 athletes by Sports Illustrated. After breaking several Guinness World Records, James wondered if he had truly found his mental and physical limits, and so he set a goal so big that no one believed he could do it.
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Customer Reviews

5 of 5

the story that I heard James talk about not only made me tear up and cry about 3 or 4 times while he was speaking. That led into a drive home with sobbing and just being overwhelmingly happy with the knowledge that I had gained from listening and knowing that now I could do whatever I wanted to do…James “IRON COWBOY” Lawrence, Thank you, Sir!!!

Clif Bar

James Lawrence

5 of 5

We enjoyed our time with James tremendously. His stories were able to inspire so many of us with his message about the resiliency of the human spirit, and the power our decisions can have over our circumstances. He will leave you feeling encouraged, motivated, and ready to do something impactful!

Bakery General Manager, Clif Bar Baking Co. of Twin Falls, ID

James Lawrence

Rated 5.00/5 based on 2 customer reviews
lawrence

James Lawrence

Redefine impossible and reach any goal you want with The Iron Cowboy
Why book speaker James Lawrence?

He provides insightful motivation. James has pushed himself further than he knew he could to reach his goals; in doing so, he has broken many records along the way. James continued to persevere in his journey against all the odds. Speaker James shows audience members how motivation and perseverance pave the way in any organization.

He conquers tribulations. James Lawrence has completed what is considered the greatest feat of the human race. His journey wasn't an easy one, but he exceeded his limits by pushing his boundaries physically, mentally, emotionally, and spiritually. James inspires audience members with his acts of resilience.

“There was a fire inside, and I had to let it burn”

“I was determined to NOT let my failure define me”- Speaker James Lawrence on overcoming obstacles.

Years of focused training shaped speaker James to become an elite short-distance triathlete. Along the way, he learned to push past his mental limits and find his actual physical boundaries. In 2010, James set out on a journey to find those physical limitations. He set his first World Record by completing 22 70.3 Ironman races in just 30 weeks, exceeding the previous record of 20. But James did not find his limit – he could reach higher. In 2012 he set his second world record by completing 30 full-distance triathlons in less than 52 weeks, across 11 countries, crushing the previous world record of 22. It was then James realized his limitations weren’t physical; they were mental.

Determined, James set out to find his mental limit and test his focus, determination, and will power, James set out to complete something everyone told him was impossible. Two and a half years of strictly regimented training prepared James to attempt this feat. But physical preparation was not enough to carry him through. On July 25, 2015, James overcame all odds and defied all doubts by completing 50 full distance triathlons, in 50 states, in 50 consecutive days (50.50.50), and completing what is now considered the greatest feat of human endurance.

Every one of us has experienced a time in life when we reach our limit, physically, mentally, emotionally, spiritually. But each of us CAN achieve more, reach higher, raise the bar, and silence the doubters. James's story of reaching new limits is one every company, school, organization, and an individual can relate. He is an ordinary guy, whose extraordinary personal account will make you laugh, cry, reflect, and leave you inspired to reach higher

Get motivated by James' incredible 50-50-50 story

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