Sweden
With Janne Björges expertise, you will learn how employee engagement transforms into top-class customer experiences and increased profitability.
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About Janne
Keynote
Our brand promise to the market.
Most companies believe they provide a world-class customer experience. At the same time, very few customers feel their experience has been fantastic. 86% of companies claim they deliver excellence, yet only 8% of customers agree. There is a clear gap between how one thinks they are perceived and the truth. It directly impacts GDP.
How do we bridge the gap? What does your customer really expect in 2023?
A lecture that gathers the team around a greater ambition to excel in all touchpoints. Because we want to be proud of what we’re trying to build.
About the power of engagement
Do we share the same cultural ambition internally? In a mature organization and a mature market, competition becomes fierce, both within your industry and due to shifts.
Suddenly, you encounter new competitors who don’t compete on the same terms. The red ocean is filled with blood and cramped, the rules of the game are thrown off balance. How do you find the courage to jump into the Blue Ocean, how do you dare to redefine yourselves, change identity, and pursue a new market position, a more exciting one?
This is a lecture but can easily be expanded into a workshop on the potential within your own company. It’s a start to something big and exciting.
Our relationship with our customers… What happened in the last 10 years? From Good to real bad.
Everything has changed – nothing is as it used to be. Your brand experiences are suddenly your customers’ experiences, and it’s not as easy to buy your audience anymore. You have to earn your customer relationships. Unfortunately, there’s a big gap between what companies promise and what they deliver.
What are the consequences of this & how do you measure it?
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