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5.00 of 5

Top rated!

Louise Byg Kongsholm

Louise is a versatile, experienced speaker skilled in engaging audiences, offering tailored, insightful content on stage and via video.

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5 of 5

When it comes to Louise Byg Kongsholm, I'm star-struck. I'm so impressed by the amount of knowledge she manages to gather, but also by her ability to communicate it. At the same time, she possesses a calmness in her rhetoric, as if to say 'don't worry, there's more where that came from.' A beautiful oracle of knowledge, which I eagerly consume both in her courses, face to face, or through her books. Louise, you make your profession seem like child's play, and we're invited into the sandbox where my sandcastle gains color and substance.

Nancy Gerber

Interior Designer, &RUM

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Reasons to book Louise Byg Kongsholm

  • Extensive experience: Louise has captivated audiences on both intimate and grand stages, showcasing her ability to effectively engage with diverse groups. She combines a strong stage presence with a humorous and direct approach to complex topics such as trends and consumer behavior.
  • Versatile speaker: Louise offers a range of presentations, from brief, dynamic pep talks to comprehensive lectures and educational sessions, making her adaptable to various event requirements. She can also broadcast live from an in-house studio and provide pre-recorded content tailored to client specifications.
  • Expertise and leadership: As the CEO, editor-in-chief, and a trend researcher, Louise brings a wealth of knowledge in trends and contemporary culture, offering insightful and forward-thinking content.
Unlock success with Louise Byg Kongsholm, a trend-shaping expert and dynamic speaker with extensive experience captivating audiences across Europe. Her compelling keynotes and comprehensive workshops provide actionable insights, driving significant growth and fostering innovation for your organization. Book now to elevate your event, inspire your team, and stay ahead of the curve with cutting-edge strategies and trend analyses!
Read the full profile: Louise Byg Kongsholm

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Keynotes

Keynote by speaker Louise Byg Kongsholm: Exploring the current zeitgeist

Join Louise for a compelling exploration of the dominant cultural currents and their influence on consumer actions. In this insightful presentation, she will shed light on the latest trends shaping retail, digital commerce, and workplace environments. Learn about which sectors have thrived or faltered amid recent challenges and explore the transformative effects of digital technology on societal norms.

Delve into the changing perceptions of luxury among consumers after the pandemic, and examine how our relationships with time, tranquility, focus, and health are evolving.
Request a quote: Louise Byg Kongsholm Exploring the current zeitgeist

Keynote by speaker Louise Byg Kongsholm: Understanding trend dynamics

Discover the complex landscape of trends in this analytical presentation by Louise. She will clarify the distinctions between gigatrends, megatrends, microtrends, and fads, providing tools to effectively identify and respond to these trends.

With over four decades of experience, including authoring books and earning a specialized diploma in trend analysis, Louise offers deep insights into the significant impact of trends on our daily lives and broader societal structures.
Request a quote: Louise Byg Kongsholm Understanding trend dynamics

Keynote by speaker Louise Byg Kongsholm: Consumer behavior across life stages

Explore innovative perspectives on consumer behavior as Louise introduces a model that outlines 17 distinct life stages, each associated with unique buying patterns and preferences. Drawing from over 15 years of research and her publications, she offers an in-depth examination of how these stages affect everything from product innovation to workplace interactions.

Gain valuable insights into how understanding life stages can enhance strategic planning and marketing efforts.
Request a quote: Louise Byg Kongsholm Consumer behavior across life stages

Keynote by speaker Louise Byg Kongsholm: The future of retail



Delve into the future of the retail industry with Louise’s comprehensive presentation. She examines how technological advancements, changing economic dynamics, and shifts in consumer behavior are redefining the retail scene.

Highlighting key trends and successful strategies employed by both online and offline retailers, Louise leverages her extensive research and experience to provide insights crucial for anyone looking to excel in the retail sector.
Request a quote: Louise Byg Kongsholm The future of retail

Customer Reviews

5 of 5

When it comes to Louise Byg Kongsholm, I'm star-struck. I'm so impressed by the amount of knowledge she manages to gather, but also by her ability to communicate it. At the same time, she possesses a calmness in her rhetoric, as if to say 'don't worry, there's more where that came from.' A beautiful oracle of knowledge, which I eagerly consume both in her courses, face to face, or through her books. Louise, you make your profession seem like child's play, and we're invited into the sandbox where my sandcastle gains color and substance.

Interior Designer, &RUM

Louise Byg Kongsholm

5 of 5

Louise delivered, as always, a razor-sharp and professionally strong presentation, spiced with an appropriate amount of humor and personal anecdotes, bringing life to the audience and inspiring our clients with insights and knowledge about the young target audience and the life stage they are in. Louise is a sharp speaker with clear messages, a humorous tone, and, not least, always has her finger on the pulse of consumers!

Strategy & Analysis Consultant, Mindshare

Louise Byg Kongsholm

5 of 5

It's always a pleasure to listen to Louise and her thoughts, so thank you very much for giving us the opportunity. It's always a bit strange when this happens on Teams, but Louise did a fantastic presentation, and we gained a lot of replenishment and inspiration.

Reitan Convenience AS

Louise Byg Kongsholm

5 of 5

Louise is skilled in many ways. She delivers her presentations with solid professional knowledge, clear and effective rhetoric, and great enthusiasm. We received only positive feedback from our 530 guests. Highly recommended!

Norsk Kjøpesenterforening

Louise Byg Kongsholm

5 of 5

Louise possesses an extraordinary ability to captivate everyone in the audience with her empathy, linguistic prowess, and enchanting presence! Her presentations are not only interesting and relevant but are also characterized by their academic depth and substance. Here’s what one of our attendees wrote to me: 'I must say you were absolutely right about Louise from Pej Gruppen. If it were up to us, she could have had much more time.’ We would love to hear Louise speak in the future.

Norsk Kaffeinformasjon

Louise Byg Kongsholm

Rated 5.00/5 based on 5 customer reviews

Louise Byg Kongsholm

Mastering Consumer Trends for Success
Louise boasts extensive experience as a speaker, captivating audiences across Europe on both intimate and grand stages. Her versatility shines through in her ability to deliver everything from brief, dynamic pep talks to comprehensive lectures and educational sessions — always with a strong stage presence.

She excels as a keynote speaker, panel discussion participant, facilitator, or host at conferences, leveraging her expertise in coaching programs and workshops that can last either a full day or half a day. Additionally, Louise has access to a professional studio, enabling her to offer live lectures or produce recorded and edited presentations tailored to client specifications.

As the owner of the scandinavian trend institute ‘pej gruppen’ since 2011 and serving as CEO, editor-in-chief, consultant, and trend researcher, Louise offers a wealth of knowledge and experience. Choosing Louise as a speaker means partnering with someone who is not merely involved in discussing trends but plays a pivotal role in shaping them.

Louise has authored several influential books published under pej gruppen, with notable works including three books on the future of retail, two books on lifestage segmentation, and three books on trend sociology. Her latest contributions are in the ‘Retail Mega Mag’ series, volumes 1 through 3.

Serving as editor-in-chief for three magazines, Louise is a leading figure in the arena of trends and contemporary culture. Her sharp analyses and thought-provoking articles are highly regarded and appear in these and various other publications. She is frequently cited by the media as a leading expert in consumer trends and sectors such as fashion, interior design, and food.

In addition to her editorial responsibilities, Louise is a highly sought-after guest lecturer at business schools and MBA programs. She shares her extensive knowledge and insights, inspiring the next generation of business leaders. Her influence extends into the boardroom, where she actively participates on several boards and advisory panels, offering her strategic expertise.

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