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Mike Saunders

Mike Saunders is a global digital strategist who has transformed marketing for top brands like Vodafone, IBM, and Toyota, driving growth and innovation through cutting-edge strategies.

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Why you should book Mike Saunders for your next event

  • Gain expert insights on leveraging cutting-edge technology and global mobile strategies to enhance your business’s competitive edge and performance.
  • Mike pioneered the launch of cutting-edge #MARTECH technologies, empowering organizations to lead in digital transformation and marketing innovation.
  • Recognized as one of the “Top Global Digital Marketing Experts,” Mike has consistently delivered groundbreaking work that has reshaped digital landscapes.
Mike Saunders is a globally recognized digital strategist who has driven transformative growth for top brands like Vodafone, IBM, and Toyota. With a TEDx Talk that continues to captivate audiences worldwide, Mike is an award-winning expert in digital marketing, mobile strategies, and #MARTECH innovation. His engaging keynotes inspire organizations to harness the power of technology and people, delivering actionable strategies for sustainable growth and lasting impact.
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Keynotes

Keynote by Mike Saunders: Insight 2024: The State of Digital

This isn’t just another keynote; it’s a lifeline in the swirling seas of digital marketing.

Navigating the digital landscape can be challenging. Make it easier with “Insight 2024: The State of Digital,”
a presentation by Digitlab CEO Mike Saunders grounded in rigorous original research, peer-reviewed analyses, and expert foresight.

In an age where digital terrain is as complex as it is ever-changing, you need a guide who can see through the fog—a visionary who can navigate the maze of metrics, platforms, and strategies. The speed at which the digital environment evolves can be daunting. Falling behind isn’t just a minor setback; it can result in lost revenue, reduced market share, and a tarnished brand reputation. Traditional approaches and superficial analyses aren’t enough to equip you for what lies ahead. 

What Sets This Apart? 

Future Trends: Unlike standard reports that offer a snapshot, we provide a panoramic view of what the digital landscape will look like in 2024.

Data-Driven Prowess: In-depth insights into leveraging Martech and data analytics for strategic advantages.

Current Landscape: A synthesised view of key findings from the 2023 State of Digital Report.

Platform Effectiveness: Understand not just which platforms are emerging but why they matter to your specific business goals.

Who Stands to Gain? 

Marketing Teams: Achieve more than just incremental improvements; shift your entire paradigm.

Conference Organisers: Offer a keynote that leaves attendees with a full-fledged digital strategy, not just talking points.

Executive Boards: Gain a holistic, data-backed viewpoint that goes beyond the marketing department, offering actionable insights for enterprise-wide strategic planning.

Future-Forward, Today:
The digital world is teeming with today’s trends, but what about tomorrow’s? Mike’s “Insight 2024” doesn’t just stop at what’s current. It catapults your strategy into 2024, ensuring you’re not just keeping pace but actually leading the charge. This is foresight in action, future-proofing your business or organisation.

Secure Your Spot in the Digital Future:

In this cutthroat digital age, falling behind is not an option. “Insight 2024: The State of Digital” is your ticket to staying not just relevant but revolutionary. This is your chance to offer your conference attendees more than just a seat; give them a stake in the digital future. Don’t miss the opportunity to elevate your conference to unparalleled heights. Contact us today to book Mike as your next keynote speaker.
 

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Keynote by Mike Saunders: Gearing for Greatness: Your Ideas, Your Impact

Mike Saunders’ keynote presentation promises not just to captivate your audience, but to equip them with actionable strategies to bring their ideas to life.

Mike’s reputation as an “ideas man” is well-earned, and his insightful storytelling has the uncanny ability to make you lean in and listen. The genius lies not just in generating ideas but in delivering a concrete framework for evaluating them. Attendees won’t just leave inspired; they’ll walk away with a step-by-step guide on how to turn their ideas into impactful actions.

What sets Mike apart is his innovative “Gear Analogy,” a conceptual tool that redefines the way we assess and implement ideas. Imagine a room full of individuals, each holding a gear. Mike guides them on how to fit those gears into the machinery of their goals, ensuring smooth operation and tangible results. It’s not about more ideas; it’s about better execution.

Proven Strategies with Real-World Impact:

Don’t let the theoretical talk fool you. Mike’s strategies are grounded in the practical. His personal journey of learning, including a $200,000 lesson in what not to do, serves as the cornerstone for a presentation filled with real-world examples and proven methods for success. Here, ideas aren’t just talked about; they are put to the test and emerge as actionable plans.

What Will Attendees Learn? 

The Gear Analogy: Mike’s simple yet effective framework for evaluating ideas.

Idea Assessment: How to separate ideas worth pursuing from those best left on the drawing board.

Energy Equals Impact: How to measure the real-world potential of your ideas.

A Speaker Like No Other:
Best-selling author and the only African contributor in the global sensation “Doers & Dreamers”, alongside global leaders like Seth Godin and Tim Ferris, Mike brings a unique and diverse perspective to the table, one that resonates with audiences across the globe. His accolades aren’t just decorative badges but a testament to his transformative approach to thinking and doing.

Key Takeaways:

Find out why most ideas fail and how to ensure yours won’t.

Practical tools to evaluate the cost, energy, and potential impact of your ideas.

Real-world examples and personal experiences that bring the framework to life.

Strategies to make your ideas prove their worth before you invest heavily.

The Final Word:

In a world cluttered with brainstorming sessions that lead nowhere, Mike’s approach is a refreshing, no-nonsense method to cut through the noise. Your conference deserves more than a speaker; it deserves a catalyst for change.
 
Elevate the impact of your event with a presentation that doesn’t just inspire but empowers. Make your attendees the hero of their own ideation journey, equipping them to turn imagination into real-world change.

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Keynote by Mike Saunders: AI Powered Marketing

Learn how to use AI-powered marketing to enhance your content strategy and improve your bottom line. Discover how ChatGPT and other AI-powered content creation tools are changing the marketing landscape and what you can do to stay ahead of the curve. Improve content quality, relevance, and engagement with AI-powered marketing tools.

Regarding marketing, AI is already starting to make its presence felt. AI can help marketers understand consumer behaviour to deliver personalised content. By assisting marketers in understanding consumers, providing personalised content, and automating intelligent processes, AI can help brands reach new levels of success. 

Overall, AI has the potential to revolutionise marketing.

AI in marketing is the future. It is currently being used in several industries and is becoming more prevalent. It can help companies improve their marketing strategies and operations.

The AI in Marketing Future is Now Conference Presentation
 is for marketing professionals who want to know what AI is and how it’s changing their industry. It’s for the aspirational futurist, the trendwatcher, the digital enthusiast and the early adopter. It’s for the entrepreneur who wants to understand the new world they are marketing and selling in. 

Your expert keynote speaker will provide real-world examples of companies using AI in marketing, including Amazon, Netflix, and Coca-Cola. They will also discuss how they benefit from the latest AI-powered tools and technologies. We’ll also delve into the potential risks and challenges of using AI in the marketing process and share insights on the future of AI in marketing.

Each presentation is customised to the needs of the customer and usually covers these aspects of Artificial Intelligence in the Marketing Industry:

How AI can be used to benefit marketing strategies

The potential of AI in marketing

The challenges associated with AI in marketing

How AI can help marketers create more personalised and effective campaigns

How AI can be used to improve target marketing

The future of AI in marketing

If you’re looking for an in-depth review of the latest AI-powered tools and technologies, this is the keynote for your next conference. This is an info-packed and insightful presentation on how AI is changing the marketing industry. It covers different aspects of AI and how it can benefit marketing.
Don’t miss this opportunity to learn about cutting-edge technology shaping the future of marketing! 

The presentation also delves into the exciting world of ChatGPT, the powerful AI language model that is changing how content is created, distributed, and consumed. Dubbed – the Google killer – we’ll explore exactly how good this tool is and whether it can take on Google. We’ll dive into how ChatGPT and other AI-powered content creation tools improve content quality, relevance, and engagement and how marketers can leverage these technologies to enhance their content strategies. Additionally, we will discuss the potential risks and challenges of using AI in content creation and how marketers can balance the benefits of AI with the importance of human oversight and input.

We’ll look at the potential future developments of AI in marketing, looking over the horizon at what’s to come as we prepare for an entirely different digital ecosystem. 

Overall, this presentation will provide a comprehensive overview of AI in marketing, including practical examples, potential opportunities and challenges, and insights into the future of AI in the industry. Whether you’re a marketing professional or simply interested in the latest trends and technologies, this presentation is not to be missed.

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Mike Saunders

Transforming Brands with Proven Digital Strategies
Keynote Speaker Mike Saunders is a globally recognized authority in digital transformation, marketing innovation, and technology-driven business growth. With over two decades of experience, Mike has led digital and mobile strategies for major global brands like Vodafone, IBM, Toyota, and Bidvest, delivering cutting-edge solutions that drive measurable success and long-term growth. His expertise spans across social media, #MARTECH technologies, and mobile strategy, helping organizations stay ahead in today’s fast-paced digital landscape.

When you book Mike Saunders for your event, you’re bringing in a speaker who not only offers top-tier industry knowledge but also delivers a high-energy, interactive experience. Known for his internationally acclaimed TEDx Talk and numerous awards, Mike combines thought leadership with engaging personal stories, making complex digital topics accessible and inspiring. His keynotes are crafted to motivate organizations to harness the potential of both technology and their people, enabling them to achieve innovation, growth, and sustainability.

Mike’s approach goes beyond theory—his strategies are proven to deliver real-world results, empowering businesses to integrate digital tools and technologies seamlessly. Whether your goal is to boost your team’s performance, drive marketing innovation, or accelerate your digital transformation, Mike Saunders delivers impactful, actionable insights. Book Mike Saunders for your event today, and equip your organization with the knowledge and strategies needed to thrive in the ever-evolving digital world.

Conference speaker, CEO & Author

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How do you keep up to date on everything technology has to offer? | Mike Saunders | TEDxGreshamPlace

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Tech Creates the Future

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