Ole’s most famous idea began 8 years ago, when he went unannounced into his local care home in Copenhagen and offered trishaw rides. As a child to a father who was in a wheelchair all of his life, Ole knew the importance of being included no matter your physical abilities. Still, it came as a surprise to him that this simple act of kindness sparked a global movement: Cycling Without Age. Today, municipalities in more than 2,200 cities and 50 countries are doing what Ole did that day, every day, attracting more than 33,000 volunteers. The organization has raised 22 million euros in 8 years, with just 3 employees and benefited people with reduced mobility in all corners of the world. The meeting of generations and the inclusion into the surrounding neighbourhood is what one passenger said: “better than medicine”.

Ole Kassow, a former management consultant - now serial entrepreneur and graduate of the Ashoka visionary program, will leave you believing that everything is possible, when you’re doing what you know to be right. His talk describes cases from companies that successfully managed to turn their culture around as well as highlights from social experiments that you can go and try out starting today. One case is from Ole’s company Purpose Makers, that helped a struggling telecompany build trust into every decision they made. This ended up freeing the most surprising resources in their employees -and sparked the most amazing changes. Ole has a brilliant capacity to engage his audience. He is an extraordinarily engaging speaker and a TED talk alumni, who provides refreshing perspectives in a fun and enthusiastic way. Attendees are sure to walk away with innovative ideas that build on good values and purpose, and challenge conventional thinking.