Tamsen Webster
Tamsen Webster empowers organizations with persuasive messaging techniques, helping them transform ideas into impactful narratives that drive action and innovation.
Why you should book Tamsen Webster for your next event
- Tamsen provides actionable frameworks that help leaders inspire innovation and foster a culture of adaptability within their organizations.
- Learn strategies to connect deeply with stakeholders, ensuring your messaging captures attention and motivates teams towards common goals.
- As Idea Strategist for TEDxCambridge, Tamsen’s expertise shapes influential messages that resonate globally, benefiting your organization.
With over 25 years in persuasive message design, Tamsen Webster helps organizations drive transformational change. Her expertise enables leaders to craft compelling stories that resonate with partners, clients, and customers. As the Idea Strategist for TEDxCambridge, Tamsen has guided major organizations like Johnson & Johnson and Harvard Medical School in propelling innovative ideas forward. Book Tamsen for your event to empower your team with actionable strategies and insights that make big ideas irresistible and foster lasting change.
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Keynotes
Keynote by speaker Tamsen Webster: SAY WHAT THEY CAN’T UNHEAR: How To Inspire Change That Lasts
In a world of constant change, how can leaders inspire transformations that truly endure? Tamsen Webster presents a groundbreaking approach to creating lasting shifts in organizations, markets, and individual lives. Drawing from over 30 years of experience in message design and change communications, Webster challenges conventional wisdom about change management. She reveals why traditional methods often fall short and introduces a powerful new framework for inspiring change that stands the test of time. Whether you're navigating a corporate pivot, launching a disruptive product, or
seeking personal growth, this keynote will equip you with the tools to not just initiate change, but to make it last. Learn how to turn a momentary "yes" into an enduring commitment with ideas that resonate so strongly, they become impossible to "unhear."
KEY TAKEAWAYS:
Understand why change is a reaction, not just an action, and how to align your approach accordingly
Learn to craft a case for change that resonates with your audience's existing beliefs and identity
Discover strategies to overcome resistance without relying on pain or pressure
Master the art of turning short-term agreement into long-term commitment
seeking personal growth, this keynote will equip you with the tools to not just initiate change, but to make it last. Learn how to turn a momentary "yes" into an enduring commitment with ideas that resonate so strongly, they become impossible to "unhear."
KEY TAKEAWAYS:
Understand why change is a reaction, not just an action, and how to align your approach accordingly
Learn to craft a case for change that resonates with your audience's existing beliefs and identity
Discover strategies to overcome resistance without relying on pain or pressure
Master the art of turning short-term agreement into long-term commitment
Keynote by speaker Tamsen Webster: The Fundamentals of Message Design
Getting your ideal audience to see your message as right for them—quickly—is critical, especially when there’s so much competition for time, attention, and resources. But what do you do when all the reasons your message is “right” aren’t right for those you’re talking to? In this practical and energizing presentation, 25-year message strategist and speaker Tamsen Webster will show you how to get people invested (literally and figuratively!) in all you have to offer, starting with the easiest storytelling elements for your audience to identify with: the principles that provide common ground for even the most uncommon messages.
After this presentation, you'll be able to:
Understand why challenging people's beliefs is the enemy of action, and what to do instead
Clearly and quickly identify who is, and isn’t, an ideal fit for your message—and why—so you can focus your efforts where they’ll have the greatest effect
Follow a framework for simplifying them to their most important, and irresistible, elements and building in buy-in from the beginning
After this presentation, you'll be able to:
Understand why challenging people's beliefs is the enemy of action, and what to do instead
Clearly and quickly identify who is, and isn’t, an ideal fit for your message—and why—so you can focus your efforts where they’ll have the greatest effect
Follow a framework for simplifying them to their most important, and irresistible, elements and building in buy-in from the beginning
Keynote by speaker Tamsen Webster: How To Make Inaction Impossible
The age-old problem/solution formula just doesn't cut it anymore when it comes to truly inspiring action from our audiences. We need to understand that people aren't rational decision- makers—they're rationalIZING ones who tell themselves stories to justify what they do. That means our content has to create a moment of truth—a realization that makes inaction impossible.
In this keynote, learn to use a simple structure that creates both the logical and emotional change you need for content that creates long-term change.
In this keynote, learn to use a simple structure that creates both the logical and emotional change you need for content that creates long-term change.
Keynote by speaker Tamsen Webster: Build Messages People Say YES To
No matter your role, you're often in the business of changing behavior. Often that means you need to change beliefs first. Or do you? What if some of the age-old wisdom around driving action actually works against creating real change?
In this keynote, learn to analyze your messages for the "red lights" that lead to "NO," identify the three key concepts every message needs to get a “YES", and tie those concepts to the "green lights" your brand is built on.
In this keynote, learn to analyze your messages for the "red lights" that lead to "NO," identify the three key concepts every message needs to get a “YES", and tie those concepts to the "green lights" your brand is built on.
Keynote by speaker Tamsen Webster: THE RED THREAD: How To Find and Tell the Stories of Your Ideas
At the heart of business lies one seemingly elusive goal: how can we tell a story people actually want to hear? Thankfully, there’s a surprisingly simple answer, and it lies in how we come up with our ideas in the first place.
After this keynote you’ll be able to:
Tailor your story to the audience and impact you want
Identify the five building blocks of the “minimum viable message” (and how to find them in your own)
Organize those building blocks so you can tell your story in any format, and at any length
After this keynote you’ll be able to:
Tailor your story to the audience and impact you want
Identify the five building blocks of the “minimum viable message” (and how to find them in your own)
Organize those building blocks so you can tell your story in any format, and at any length
Tamsen Webster
Unlocking the Power of Persuasive Communication
Imagine standing in front of your team, ready to present a new initiative, but unsure how to convey your vision compellingly. This is where the expertise of Tamsen Webster, a renowned keynote speaker, comes into play. With over 25 years of experience in persuasive message design, Tamsen is celebrated for her unique ability to help organizations craft compelling narratives that resonate deeply with audiences.
As a motivational speaker, Tamsen empowers leaders to transform their ideas into actionable strategies, ensuring that their messages inspire action and drive change. Her work with prestigious organizations, including Johnson & Johnson and Harvard Medical School, demonstrates her profound impact on fostering innovation and effective communication.
Tamsen’s acclaimed book, Find Your Red Thread, provides invaluable insights into making big ideas irresistible. By booking Tamsen Webster for your event, you equip your team with practical tools and frameworks to enhance their messaging and influence. Her engaging keynotes not only inspire but also offer actionable steps for cultivating a culture of adaptability and innovation.
In today's fast-paced business environment, clear communication is essential for success. Tamsen Webster's unique approach can help your organization unlock its full potential. Don’t miss the opportunity to elevate your team's performance—Tamsen Webster booking is the first step toward transformative change.
As a motivational speaker, Tamsen empowers leaders to transform their ideas into actionable strategies, ensuring that their messages inspire action and drive change. Her work with prestigious organizations, including Johnson & Johnson and Harvard Medical School, demonstrates her profound impact on fostering innovation and effective communication.
Tamsen’s acclaimed book, Find Your Red Thread, provides invaluable insights into making big ideas irresistible. By booking Tamsen Webster for your event, you equip your team with practical tools and frameworks to enhance their messaging and influence. Her engaging keynotes not only inspire but also offer actionable steps for cultivating a culture of adaptability and innovation.
In today's fast-paced business environment, clear communication is essential for success. Tamsen Webster's unique approach can help your organization unlock its full potential. Don’t miss the opportunity to elevate your team's performance—Tamsen Webster booking is the first step toward transformative change.
Tamsen Webster speaks about these topics
How to Bridge a Mental Gap | Tamsen Webster | TEDxWilmingtonWomen
Watch Tamsen Webster in action
